Many of you already know that you should never "force" a poster into a frame that is too small. If you do, the poster will quickly develop permanent "compression waves" that can only be corrected by linen-backing and you will be
" in your beer." Unfortunately, most frames are EXACTLY 27x40 or 27x41 and many posters are slightly oversized, for example 41 1/4" vertical.
One solution is to order a slightly-oversized frame, for example 27.5 x 41.5. (I personally recommend Spotlight for custom-sized frames. HPF charges more for custom sizes and "cracks" the thick overlays).
If you have a standard size frame, one trick is to slightly increase the gap between the edges. This is somewhat unsightly but better than ruining expensive posters.
Here are some example pics. The "Flame of Araby" poster is 41+ inches and won't fit into a standard 27x41 frame, so I increased the gap between the edges.