I thought the same. But then again I am not a Bond follower. I wonder what Bond fans think. Simes, are you pleased with the artwork? To me is lacking uhm...edge...but uhm.... 
Hi,
It is what it is.
I marvel at the (comparative) daring that went into the Black Swan campaign where only the three colours offered synergy between the various offerings. Designs and fonts all being completely unique unto their own poster.
The Bonds are currently all stuck together by Empire Design (they have an office in London) (Please note, I use the words 'stuck' and 'office' as being completely unrelated to anything, design.) I am aware that the posters of old had to tell a complete marketing story that, due to TV spots, youtube, vlogs and the rest, no longer should be considered the posters' sole marketing responsibility.
That said, and this is not specific only to Bond, if the complete marketing thrust is no longer dependent only on the poster, then surely, this should give a degree of freedom of movement for some real designers to stride forth. And this Can be photographic. It does not have to be drawn art.
In terms of Bond, Michael G Wilson (the producer) is himself a photographer. I am amazed he signs off on this shit that currently and recently advertises his product. If I had spent $200m on a 'product', then I would be all over this face of advertising.
To be frank, I am at the point where I really think the Bond poster need not be anything more than a construction of 'James Bond', '007', and the 'Title'. Black on White. The rest is completely redundant from an Inspiration Inducing point of view.
