Whose signature on this quad is EMC?

[Repto]

I am loving this quad featuring Rhonda Fleming’s curves but who is this EMC that signed her left shoulder?

I will be Relatively grateful if you can help...

<sorry>

[brude]

Is it printed or actually signed?
If it's printed, it is undoubtedly the artist's sig and I haven't a clue who EMC is -- if that is your question.

If it's signed, it might be by the film's costume designer -- Emma Calderini.
I do not know though if her middle initial is 'M.'

Beautiful poster, Repto. 

[quadbod]

Interesting suggestion, Brude!  Sim Branaghan - author of British Film Posters and leading source of information re UK artists, printers, etc) has been unable to identify the owner of these initials, despite exhaustive checks with surviving artists.

Best wishes,

Terry - www.quadbod.co.uk

[quadbod]

Sim has commented as follows ... Calderini (1899-1975) was born in Ravenna, so the Italian connection makes sense but the timing is wrong.  Nicola Simbari was the first (and I think only) Italian working for Pulford at that point, and the connection with Studio Favalli had only just been made.  Plus, the only other costume-designer who worked on poster illustration that I know of was Olga Lehmann, and she had a lengthy background in set design too, so was right at the heart of the film business.  Calderini's involvement seems to have been much more on the fringes (boom boom).  On the whole, I have to say I don't think that's the answer - the identical initials are just a coincidence.  Plus, EMC (whoever they were) worked on dozens of other quads over the early 50s, and was almost certainly based in the UK.  I'd stick with my original contention that this is a still-unidentified jobbing British illustrator, and unfortunately every single contemporary who could possibly have put a name to them - Pulford, Eddie Paul etc - are now gone.  But still an excellent, intuitive suggestion, so top marks for effort ... !

The above info has been posted with Sim's approval.

Best wishes,

Terry - www.quadbod.co.uk

[brude]

A-ha....Terry, the sig is actually printed on the paper? 
If that's the case, Calderini is out and an as-yet-to-be-identified illustrator (who apparently has left this cryptic "EMC" on other quads) is responsible.
I'll bet that Mr. Paul Waines has encountered -- and undoubtedly owns -- quads by the mysterious "EMC."
Maybe he'll weigh in today... 

[Repto]

Ah well, thanks for trying. Just to be clear, the initials are printed on the poster as part of it, not signed afterwards.

Thanks.

[paul waines]

The initials are familiar to me, maybe because I have the same poster... 

I did look into it a couple of years back, when searching for a couple of U.K. poster artists; and the closest I came was Eddie McKnight Kauffer  (E.Mc) But it's so not his style, and he died the same year of the film 1954. Again very unlikely to be him. I remember searching for the couple of names I had, was very annoying as I kept drawing blanks, so was trying to look up Alias's, and all kinds of permutations of the names....  in fact the only one I found was Jon Kaye an artist for R.K.O.  Which just goes to show, the Inter-web is not as good as it's cracked up to be...

So can't help either,