I think they are diluting the quality and the Mondo brand with all the prints released. A lot of their current demand is fickle with people who buy the prints, not because they like the art or the movie, but because of the perceived value or flippability.
If things stay on the current trend, I think this group of buyers will stop buying. When those people leave the market, the demand for Mondo prints will go down, which will drive secondary market prices down in general. The phrase, a rising tide lifts all boats also applies conversely.
People hate flippers, but flippers drive the prices up and put liquidity in the marketplace for these prints. It's a symbiotic relationship. If flippers perceive that Mondo prints are not worth buying at drop, because they get stuck with crappy leftover prints that nobody wants, then they will move their money to the next fad.
I don't think my Olly Moss Evil Dead will suddenly be worth nothing, but maybe some of my other Olly Moss prints that aren't as cool will go down in value. Not every print is always going to be a home run by Mondo, but I don't think there are any artists in their stable anymore where everything they touch turns to gold. Taylor, Durieux, Stout, Ansin, Moss, Horkey have all had some cool recent prints, but they have also had some duds.
It seems like the market for a lot of these newer prints is very, very soft with a few notable exceptions from the Disney and Durieux show. Over the years, I have acquired a fair number of Mondo prints. I don't collect these posters because I think they will necessarily be an investment, but I would be lying out my ass if I said the the perceived value of the prints is not important to me. i'd I really like for my collection to hold value or appreciate over the long run. I am concerned.
